The Impact of Agrotechs on the Brazilian Market

Authors

  • Ricardo Reolon Jorge UFABC
  • Júlio Francisco Blumetti Facó UFABC
  • Alexandre Acácio de Andrade UFABC

DOI:

https://doi.org/10.36942/reni.v5i1.286

Keywords:

Startups, Agribusiness, Agritech, Business

Abstract

The present paper intents to detail the Brazilian agribusiness scenario, and also the startups that were developed, known as agrotechs. In this context, data are brought to measure the size and the potential of the agribusiness market. It was necessary then to detail the characteristics of the agrotechs. This detailing process was obtained through the creation of a questionnaire, with the purpose of making easier the comprehension of the answers without restraining then. The questions were based on the technologies the agrotechs use, as well as the motivations and challenges that happened in the beginning. The paper has the purpose of clarifying the Brazilian agrotechs and the impact of then in Brazilian market.

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Published

2020-07-29

How to Cite

Jorge, R. R., Facó, J. F. B., & Andrade, A. A. de. (2020). The Impact of Agrotechs on the Brazilian Market. Journal of Entrepreneurship, Business and Innovation, 5(1), 81–97. https://doi.org/10.36942/reni.v5i1.286

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Section

Artigos